Thursday, May 21, 2020
Advice for starting your own business
Advice for starting your own business Feeling stuck? Uninspired? As though your New Years resolutions have no spark? Maybe its time to start your own business. Its likely you intuitively know if youre actually an entrepreneur stuffed in a corporate cubicle. The entrepreneurship bug isnt something that hits in middle age. Its something thats inside you from day one a part of who you are. So dont be stifled by your age or lack of experience. Just make sure you have the right personality for success and the right attitude toward failure. Get a good idea Starting a business is very high-risk. Most entrepreneurs fail. So minimize your risk by honestly evaluating if your concept is valid and marketable. Remember, just because you like your idea doesnt mean theres a market full of buyers for it, so do your research. Tip: your moms opinion doesnt count because shes biased, so find a small business mentor and ask her. Assess your personality You also need the right personality to run your own business. You must like people and people must like you so you can get them to do what you want. You need to be able to make fast, confident decisions, and you need to be organized so that you can give clear direction to others. If your product launch flops, you are the one who has to tell everyone why the company is still on the road to success. If you cant rally the troops, you need a business partner. You also need boundless energy. When you own the company, you set the pace and the standards. Remember the day at the office last month when you were upset and tired from worrying about your personal life the night before, so you surfed the Internet all day? Relaxing, wasnt it? You cant do this when you own the company. Most small business owners work 80-hour weeks and wish they needed less sleep. I have these traits. And I started a business. I raised funds and hired employees, and, surprise, the company was successful and I eventually cashed out. But I paid a high price. I worked almost every waking minute. When cash flow was poor, I worried not only about my own paycheck, but about the paychecks of my employees. When cash flow was good, deal flow was heavy and my workload doubled even though I was already maxed out. While I was negotiating the sale of my shares, my hair started falling out. I didnt know this happened to women, but apparently it does, usually from intense stress. Fortunately, most small business owners are optimistic. And I am, too. I bought some Nioxin to make my hair grow back. And once I regained my former full mane, I started another business. It failed. And I lost a lot of the money I made from the first business. There were many reasons for the failure: Bad timing, bad economy, and maybe, in hindsight, bad idea. If you think you have the personality to succeed as a small business owner, make sure you have the right approach to failure as well. Minimize risk to your checkbook and your career I invested only the money I could afford to lose. I had no kids and no mortgage. I lost my loot from my first company, but I didnt lose my shirt: I kept enough to live on for a while longer. Think of starting a business as gambling: When you go to Vegas, never bet your plane fare home. Once my company closed, I enlisted a resume-writing service to help me frame my business flop as a career hop to the next level of management. Fail quickly and move on Most business leaders fail once or twice before hitting it big. Think of failure as a necessary career step and move through it quickly and assuredly recognize when things are going poorly, fail fast, learn, and get another idea. To those of you with the right personality, I say bring it on! You will be pleased that you turned tough economic times into an opportunity for fulfillment. And even if you fail, remember that statistics indicate you are most likely to succeed when you are doing something you love.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.